We’re excited to launch a brand-new Community Radio Road Safety Toolkit.
Created by BCfm Radio in partnership with the Road Safety Trust and Community Media Association, this practical guide is designed to help community radio stations across the UK run their own localised road safety campaigns, with support on everything from messaging and media formats to finding funding and building partnerships.

Community radio is in a unique position to lead on this issue. As one of the few platforms people still actively listen to while driving, stations can deliver timely, trusted messages right where they’re needed most. Local voices, local roads, local action.
🔗 Download the toolkit here:
👉 Click to download the Community Radio Road Safety Toolkit (PDF)
Whether you’re planning short audio PSAs, podcast content, or digital campaigns through social media or your website, this toolkit gives you the structure and ideas to get started quickly and make a real impact.
Let’s work together to make our roads safer, one message at a time.
If you’re a station manager, producer, volunteer, or partner organisation – please feel free to download, share, and get in touch if you’d like further information.