A major new campaign across BCfm Radio is bringing together local experts, charities and organisations to offer people help navigating the cost of living crisis.
Listeners, social media followers and website users will be offered tips, advice and solutions on saving money as BCfm Radio brings together expertise from across Bristol and beyond.
Content across the radio station will be involved and updated, from lively discussions on the One Love Breakfast show to informative posts on Instagram and Twitter.
Three radio adverts have been produced signposting listeners to further help and assistance in different languages – English, Polish and Somali, which are the most spoken in Bristol.
Updates to the website will also provide key information in these three different languages too.
CEO of BCfm Radio, Patrick Hart, said “At a time of great uncertainty for so many, BCfm is stepping up to help people survive and thrive this winter during the cost of living crisis.
“We are determined to be there for our listeners when they need us the most, and to make sure BCfm is delivering for all to navigate these difficult times.”
The campaign is funded by the Social Action Small Grants Programme from Bristol City Council, in partnership with the Quartet Community Foundation.